KUMASI Asante Kotoko and Smart TV have signed a three-year agreement under which the Ghana Broadcasting Corporation (GBC) will broadcast the first ever football club television in Ghana.
To be known as Kotoko TV, the broadcast will be aired exclusively on
GBC’s digital terrestrial television by the end of November 30, this year and will have contents that will showcase the historic past and current developments of the club.
The contents include behind the scenes access to the club. This includes interviews with the coach, past and present players who made the club tick.
Kotoko TV would also show classic match actions that celebrate the club’s greatest moments such as the Miracle of Kumasi where Kotoko beat Zamalek 5-1 in a Champions League match.
Another area for broadcast will be the Circles corner where activities of the supporters’ base will be captured on the TV screens.
The historic event also saw Smart TV presenting a brand new 30-seater Hyundai County Bus to Asante Kotoko as part of the sponsorship deal.
Speaking to the media after the signing ceremony, the Country Manager of Next Generation Broadcasting (Smart TV), Mrs Yvonne Osei-Tutu, said her outfit was happy to be associated with one of Africa’s giants, Asante Kotoko.
Mrs Osei-Tutu gave the assurance that her outfit, as part of its social responsibility, would explore further platforms for creating similar opportunities for other clubs in the country.
The Executive Chairman of Asante Kotoko, Dr K.K. Sarpong, said the groundbreaking deal was in line with his administration’s avowed aim to bring only the best for the club.
“This is one of the many initiatives being taken in managing thePorcupine brand,” he said.
Dr Sarpong said management also intended to establish a radio station for the club.